Vice President, Business Development
Trent Wadford leads Paidion’s commercial activities, including business development and marketing. Trent brings an award winning, 20+ year career in sales, marketing, and training to the Paidion team and has held roles of increasing responsibility in the Life Science and construction industries.
Trent’s business development philosophy is built on being authentic and relatable to customers. Timely communication that is coupled with easy-to-understand anecdotes are the cornerstones to his customer interactions. Trent believes successful partnerships are built on mutual collaboration, mutual respect, and the goal of a long-term relationship. Partnership is more than just a catch phrase. Partnership means being truly invested in each other’s goals, concerns, and overall success. Champions of the market don’t just say they are a great partner, they ARE a great partner. Trent strives to live by the state of NC motto “Esse Quam Videri” which means “to be, rather than to seem.”
Trent is a NC native, earned a BA in Communication from North Carolina State University and currently resides in the Raleigh, NC area.